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Monday, September 24, 2018
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24 Sep 2:13am Weight Watchers plans tech rebrand to take on wellness industry
The Guardian
Under the name WW the US-listed firm hopes to broaden its appeal as diets begin to wane Weight Watchers will from next month ditch its name and rebrand as “WW” as it takes on competition from fitness trackers and phone apps and attempts to remould itself as a lifestyle tech brand. Behind the relaunch is concern that the long-term effectiveness of diet plans is on the wane, while health and wellness are now in vogue. The US-listed firm
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From superheroes to soap operas: five ways video game stories are changing forever 24 Sep 1:00am From superheroes to soap operas: five ways video game stories are changing forever
The Guardian
The narrative designers behind Witcher 3, Alien Isolation and Destiny chat about bodies, comics and the future of video game story-telling Ten years ago, there was a revolution in the way video games told stories. Games such as
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